Platforms shipped since 2018
1-to-1 with Leroy
I help foundersbuild, automateand grow.
I’m Leroy Samuel, CEO of The Goat Scale. My team builds the software founders run their business on, and I use AI every day to make it faster. Book a call and talk to me directly, no sales team in between.
Countries we have delivered into
Engineers and designers on my team
Of projects ship inside the quoted range
Who I am
A founder who builds, not a salesperson who passes you on.
I run The Goat Scale, the software company inside The GOAT Group, from Chennai. We design, build and maintain websites, apps, ERPs, CRMs and AI products for founders in India and abroad.
Founders come to me when they are stuck between an idea and a working system: a store that needs its own admin, an agency that has outgrown spreadsheets, a product that needs to reach paying customers. I scope it with them, my team builds it, and we stay to keep it running.
I also use Claude every day to plan, write and ship, and I coach founders to work the same way through The Claude Climb.
How I help founders grow
Three ways we can work together.
Most founders start with one and add another later. The call is where we work out which one fits.
Build
Ship the product your business runs on.- Websites, stores and funnels that sell
- ERP, CRM and admin panels your team trusts
- Web and mobile apps, from first version to scale
Automate
Take the repetitive work off your team.- AI agents inside your CRM, inbox and helpdesk
- Document and lead processing with human review
- AI-first SaaS products, taken to paying customers
Learn
Use Claude like a power user yourself.- One-to-one coaching on your real work
- Workflows and Projects set up for your tasks
- From curious to confident in three months
Founders I’ve built for
Real businesses, running on what we built.
Every one of these is live or in daily use, and we still work on most of them. Open any card for the full story.
Is this call for you?
One call, spent on the right problem.
A good fit if
- You are a founder or business owner with a real problem to solve
- You are weighing up a website, app, ERP or CRM build
- You want AI to take hours out of your team's week
- You have a quote or plan and want a straight second opinion
Probably not if
- You want a template site for the lowest possible price
- You are looking for a job or an internship
- You want to sell a list or a cold-outreach service
One question before you book: if this problem were solved for good, what would it be worth to your business over the next year?
I work with founders who treat software, AI and coaching as an investment in growth, not a cost to cut. If that sounds like you, let’s talk.
How it works
Three steps to a conversation.
Fill in the form
Tell me who you are, what you are working on and when suits you.
I reply personally
Every request lands in my inbox. I reply with a time, or a quick answer if a call isn't needed.
We talk it through
A live video call on your problem. You leave with a clear next step, whether or not we work together.
Book your call